Not so Desperate Housewives
November 20, 2008
The children are at school, all the household chores have been taken care of and instead of popping out to tea with “the girls” or curling up on the couch with a good book, thousands of well-to-do British women are glued to their computers enjoying the guilty pleasure of spending an hour or two at their favourite online bingo rooms.
This phenomenon is re-shaping the face of bingo, in fact its giving it a facelift altogether! While land based bingo halls across the UK are stereotypically packed with chain-smoking, blue haired grannies that play slots in between bout, the online bingo crowd is decidedly different. Young, empowered, financially sound and up for a bit of fun in the comfort of their own homes these women play and even meet new friends online in the bingo chat rooms, all with the off-chance of winning some extra cash. This is not to say that the older bingo crowd won’t be joining in though, with increased closures on land based halls due to the smoking ban, restrictions on £500 slot machines and the fact that they are facing payments on both gross profits and VAT, they very well may be but the online environment is just a whole lot different than what they are used to!
One thing is for sure though, with Bingo Halls reporting double player figures in the past year, we’re sure to see the industry grow phenomenally in future and before you know it, instead of meeting for tea, all “the girls” may just be meeting up at their favourite Bingo Room for a chat and some afternoon fun.
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